5 Founders and Millions in Revenue From LinkedIn

5 Founders Driving Millions from LinkedIn Without Paid Ads or Massive Teams

I audited 5 of the fastest-growing founders on LinkedIn.

Each one is generating millions in revenue from the platform.

• No ads

• No massive audiences

• No bloated sales teams

They’re using content as leverage — and building category-leading demand engines in real time.

Here’s exactly how they’re doing it:

Founder #1: Enzo Avigo – CEO of June

• Raised $2M from YC

• Scaled from 7K to 63K followers

• 18M impressions. 20K website visits. All organic.

How he does it:

• Starts with an Insight Gap

• Introduces a New Lens (for example, “Push Event” framework)

• Subtly ties in June’s Edge — without ever selling

Content Breakdown:

• TOFU: Big SaaS frameworks + myth-busting

• MOFU: Customer stories and metrics

• BOFU: Product updates framed around founder pain
  
  He’s not pitching analytics. He’s owning the churn narrative.

Founder #2: Guillaume Moubeche – CEO of lempire

• Banned by LinkedIn 3x

• Bootstrapped to $30M ARR

• Built Taplio, Lemlist, Lemcal — all feeding each other

Formula:

• Outdated Belief: “You need VC to win”

• New Path: “Audience first > raise later”

• Proof: “$30M ARR without a cent raised”

Content Breakdown:

• TOFU: Viral takes like turning down an $80M offer

• MOFU: Lessons from scaling his tools

• BOFU: Tactical plays from growth meetings and team calls

He’s not building tools. He’s building an ecosystem.

Founder #3: Amos Joseph – CEO of Swan AI

• 9 weeks post-launch: 50+ paying customers

• 1.5M monthly impressions

• Scaling 50% MoM — all from content

Framework:

• Breaks status quo: “You need SDRs to scale”

• Reframes: AI agents > human headcount

• Proves with real numbers from Swan

Content Breakdown:

• TOFU: Startup contrarian takes

• MOFU: AI use case breakdowns

• BOFU: Vision posts showing the journey to $30M ARR with 3 founders

He’s not selling AI. He’s selling the future of lean scale.

Founder #4: Austin Hughes – CEO of Unify

• 150+ meetings booked

• $49M pipeline built

• Powers $81M+ pipeline for brands like Justworks, Flock Safety

His rhythm:

• Breaks belief: “Outbound is dead”

• Reframes with signal-based outbound

• Proves with results: 63 demos/month from AI agents

Content Breakdown:

• TOFU: High-viral ideas that punch hard

• MOFU: Exact system walkthroughs

• BOFU: Case studies with no CTA

He’s building the new outbound bible — on LinkedIn.

Founder #5: Gal Aga – CEO of Aligned

• 3,750 followers/month

• 1.5M weekly impressions

• 65% of lead flow from content

• Raised $8M Series A from LinkedIn alone

Structure:

• Anchors in B2B sales pain

• Twists with strong opinions

• Delivers clear takeaways with “aha” moments

Content Breakdown:

• TOFU: AE + founder tips that get shared

• MOFU: Sales call insights + buyer objections

• BOFU: Public product pushback → viral content

Gal’s posts read like a CEO diary — and that’s why they work.

What They All Have in Common

These founders aren’t waiting for pipeline.

They’ve built LinkedIn into a predictable demand engine.

They follow a repeatable cadence:

→ Challenge outdated beliefs
→ Introduce a new lens
→ Prove it with real results
→ Become the face of the category

This isn’t “influencer” content.

It’s a demand strategy.

Built with consistency. Compounded with trust. Closed in the DMs.

Talk soon,

Luke

Founder, Atticus